76 503 - Professional Writing Project

Institution:

Carnegie Mellon University

Subject:

Description:

In this hands-on project course taught by Tom O?Boyle, a veteran newspaper exec at the Pittsburgh Post-Gazette (who also teaches the Spring Advanced Journalism course), you?ll work directly with top PG decision makers in new media to analyze and propose solutions to address a specific audience and information gap for which the PG can develop a new digital media solution. The exact nature of the project is not yet finalized, but it will resemble (and perhaps follow on) a similar project conducted in Fall 2010 in which 4 CMU students ? 3 MAPW's + an undergrad - mapped out a product concept for a mobile app (PG Arch, currently under development), that will provide information (including real-time bus updates) to university-aged users in the Oakland area. One possible project is the addition of social-media functions (or other useful features) to expand the relevance and utility of PG Arch. Another possible project is an analysis of under-represented audience segments (such as women) on the www.post-gazette.com web site. Early work in the course will most likely involve researching and refining the project idea. The course is by permission only, and 76-487 (Web Design) is a prerequisite; familiarity with mobile apps, social media, smartphones and GPS is preferred but not required. Enrollment is limited to 6 students. Those interested should contact Tom O?Boyle directly at toboyle@andrew.cmu.edu or toboyle@post-gazette.com; or Karen Schnakenberg at krs@cmu.edu.

Credits:

9.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cmu.edu/

Phone Number:

(412) 268-2000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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