MGT 384 - New Product and Technology Commercialization

Institution:

Sam Houston State University

Subject:

Description:

This course addresses the issues of formulation, financing and operations of bringing new products to market. The course will include a group term project designed to teach the students the process of commercializing new products. Topics will include environmental screening, developing and testing the concept of the product, funding, patents and copyrights. Prerequisites: MGT 380 Credit 3.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.shsu.edu/

Phone Number:

(936) 294-1111

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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