BSAD 8400 - Marketing Policies

Institution:

University of Nebraska at Omaha

Subject:

Business Administration

Description:

This course provides an introduction to the fundamental concepts of marketing, including a customer orientation, matched with attention to competition and core strengths. The course will illustrate strategies and principles that will help you understand how marketing managers, product managers or service managers must think through their situations, determine their goals and lay a course to achieve those goals.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.unomaha.edu

Phone Number:

(402) 554-2800

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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