AGEC 415 - Food Agbu Strat Mkt Plan

Institution:
Texas A & M University-Galveston
Subject:
AGEC - Agricultural Economics
Description:
Food and Agribusiness Strategic Market Planning. (3-0). Credit 3. Development of a market plan targeting the food and agribusiness market sector; market analysis; business propositions; action plans for executing the 4 P's (Product, Price, Place, Promotion); monitoring and measurement. Prerequisites: AGEC 314 or MKTG 321 or 409; AGEC 315; junior or senior classification or approval of instructor.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(409) 740-4414
Regional Accreditation:
Southern Association of Colleges and Schools
Calendar System:
Semester

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