CM 315 - PR and Event Planning

Institution:

DeSales University

Subject:

Communication

Description:

An advanced course in public relations focusing on, PR campaigns and event planning. Students will, learn how to promote a product, brand, and image, through effective campaigns. The course will, focus on the role of successful event planning in, PR campaigns.

Credits:

3.00

Credit Hours:

Prerequisites:

CM-130 and CM-310

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.desales.edu

Phone Number:

(610) 282-1100

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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