MKTG 4143 - Marketing Research

Institution:

Midwestern State University

Subject:

Description:

Emphasizes the importance and use of marketing research in U.S. businesses. Includes a detailed analysis of the research process from the formulation of the problem to the preparation of the research report. Each student will complete a research project.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Prerequisites: Junior standing or above or consent of the chair, BUAD 3033, and MKTG 3723.

Additional Information:

Historical Version(s):

Institution Website:

www.mwsu.edu

Phone Number:

(940) 397-4000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

The Course Profile information is provided and updated by third parties including the respective institutions. While the institutions are able to update their information at any time, the information is not independently validated, and no party associated with this website can accept responsibility for its accuracy.