MKTG 3763 - Professional Selling

Institution:

Midwestern State University

Subject:

Description:

Professional selling principles and relationship practices for business. Includes principles of communication and listening. Students identifying customer needs, creating value, adapting communication style, communicating the offer, overcoming resistance, closing, and follow-up.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Prerequisites: Junior standing or above or consent of the chair, and MKTG 3723.

Additional Information:

Historical Version(s):

Institution Website:

www.mwsu.edu

Phone Number:

(940) 397-4000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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