MCOM 4693 - Public Relations Campaigns

Institution:

Midwestern State University

Subject:

Description:

Analysis and evaluation of public relations cases and applications of PR principles to develop a PR campaign. Students will learn to research PR problems, develop action plans, and implement and evaluate public relations campaigns.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Prerequisites: MCOM 4673 and 4683.

Additional Information:

Historical Version(s):

Institution Website:

www.mwsu.edu

Phone Number:

(940) 397-4000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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