BU 5800 - Marketing Research

Institution:

SUNY College at Old Westbury

Subject:

School of Business

Description:

Research methods and their application to business and marketing problems. Introduction to methods of data collection and analysis, including primary and secondary data, conclusive research and experimentation, sampling, and factor analysis. Offered every semester. Prerequisites: BU3201, BU3800.

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.oldwestbury.edu

Phone Number:

(516) 876-3000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

The Course Profile information is provided and updated by third parties including the respective institutions. While the institutions are able to update their information at any time, the information is not independently validated, and no party associated with this website can accept responsibility for its accuracy.