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Institution:
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SUNY College at Old Westbury
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Subject:
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Music ***Discontinued 1996***
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Description:
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Introduction to the theory and methods of management and marketing as applied to the arts market. Course content includes box office and front of house procedures, advertising and promotional methods, graphics design, audience development, and various methods and applications of audience surveys. Offered as required. Prerquisites: AM4000, AM4010.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(516) 876-3000
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Semester
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