CSBU 106 - Marketing/Profits

Institution:

Massasoit Community College

Subject:

Business Skills-non credit

Description:

If marketing is indeed "Everything your business IS, SAYS, and DOES", what are the steps necessary to make your customers and potential costomers identify YOUR business as the place they want to do business? This course is geared for new and existing small business people who want to get the most from their marketing dollars. Creative thinking, reinventing, and implementing some hi-tech and low-tech marketing strategies at no cost or low cost are just some of the steps, tips and techniques covered to help promote your business to greater success. The instructor is the founder and owner for many years of an internationally acclaimed business who credits the use of these strategies to the company's growing success. Text Required: "Guerilla Marketing: Secrets for Making Big Profits from Your Small Business".

Credits:

0.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.massasoit.mass.edu

Phone Number:

(508) 588-9100

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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