BUS 209 - Principles of Marketing

Institution:

Greenfield Community College

Subject:

Business

Description:

A study of the distribution of goods and services from producer to consumer. Topics include structure of marketing institutions, price determination and policies, consumer and industrial marketing, market research and legislation affecting marketing. (Offered: Every Fall, Every Spring) Prereq: BUS 111. Recomm: PSY 101

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Multiple

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.gcc.mass.edu

Phone Number:

(413) 775-1000

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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