BUS 116 - E-Commerce

Institution:
Greenfield Community College
Subject:
Business
Description:
For students interested in entrepreneurship, management, or marketing careers. This course is an exploration of the strategic, technical, and legal considerations of conducting business via the internet. Students investigate business-to-business and business-to-consumer models; identify necessary computer technologies and needed skill sets; explore methods for branding, communicating and persuading via internet marketing; examine database management requirements; and identify legal considerations. (Offered: Every Fall & January) Prereq: COL 090 and ENG 090 or satisfactory placement test scores; Recomm: Competency in word processing and spreadsheet operation
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(413) 775-1000
Regional Accreditation:
New England Association of Schools and Colleges
Calendar System:
Semester

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