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Institution:
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University of Illinois at Springfield
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Subject:
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Management Information Systems
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Description:
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Explores the use of modern technology, including the Internet, to gain a competitive edge in the marketplace. Within the context of the need for having an adaptive organization, includes the examination of modern theories of competitive strategy, gathering and use of competitive intelligence, the role of the sales force in competitive strategy formulation and execution, and the ethics of competitive intelligence. Course Information: Open to non-majors if space is available, with permission of the instructor and their advisers. Access to the Internet required.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(217) 206-6600
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Regional Accreditation:
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North Central Association of Colleges and Schools
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Calendar System:
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Semester
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