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Institution:
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Texas Tech University
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Subject:
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Advertising
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Description:
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(3:2:3) Prerequisite: ADV 3312 with a grade of C or higher. Corequisite: Non-credit lab. Covers the creative aspects of advertising design, strategy, copy, layout, typography, and production in a variety of visual media. Provides practical training for planning and executing effective print and broadcast messages. Teaches computer proficiency with the software packages such as Adobe Creative Suite, which includes Illustrator, InDesign, and Photoshop.
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Credits:
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0.00 - 3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture/Lab
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(806) 742-2011
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Regional Accreditation:
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Southern Association of Colleges and Schools
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Calendar System:
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Semester
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