SCM 420 - Customer Focused Operations Service Management

Institution:

University of Kansas

Subject:

AAAS: African & African-American Studies

Description:

The purpose of this course is to build the conceptual framework which drives an organization striving to operate in a customer-focused mode. This requires an integration of basic principles of marketing and operations in order to define the value-added in each of an organization's products and/or services, to use this information to define the value-added in work, and to use this definition to improve the actual work. To do this effectively, requires leadership, empowerment, focused data, and a system view. The basic principles of each requirement will be discussed as well as their integration into a unified whole. Prerequisite: SCM 310 (formerly DSCI 310) and MKTG 310. Enrollment restricted. LEC

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ku.edu/

Phone Number:

(785) 864-2700

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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