MKT 222 - Principles of Retailing

Institution:
Southern New Hampshire University
Subject:
Marketing
Description:
This course studies the basics of retailing and emphasizes the development of retail institutions, store layout and design, merchandising, pricing and problems retailers experience in today's business environment. Offered every semester.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(603) 668-2211
Regional Accreditation:
New England Association of Schools and Colleges
Calendar System:
Semester

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