SABU NON1 - Marketing Your Non-Profit

Institution:

Ivy Tech Community College

Subject:

Description:

Under pressure to increase membership, expand program value, attract media, entice donors, and develop volunteers, all while keeping an eye on the bottom line? In the face of stiff competition, more worthwhile causes, more regulations, more watchdog agencies, and fewer funding opportunities, you need to work smarter¿not longer. This course will show you how to use powerful marketing techniques to compete more effectively for customers, donors, members, and volunteers. You'll also learn how to persuade the media to communicate your organization¿s message and further its ideals and goals.

Credits:

0.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ivytech.edu

Phone Number:

(317) 921-4800

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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