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Institution:
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Duke University
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Subject:
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Business Administration
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Description:
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The primary goals of this seminar are: (a) to review critically the most current research in marketing and (b) to gain a better understanding of and ability to build one's own model. After taking this course, students should be able to understand the assumptions and mathematical development of the current quantitative work in marketing and to use this understanding to develop meaningful extensions. Instructor: Staff
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Seminar
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(919) 684-8111
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Regional Accreditation:
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Southern Association of Colleges and Schools
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Calendar System:
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Semester
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