QUAN 4630 - Business Analytics

Institution:

Augusta State University (merged with Georgia Regents to become Augusta University)

Subject:

Description:

Covers developing business models, advertising models, pricing models, sales and sales force decision models, market segmentation and classification analysis, making decisions with multiple objectives, marketing models and uncertainty, and understanding customer preferences.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.aug.edu

Phone Number:

(706) 737-1405

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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