MKTG 4232 - Advanced Selling

Institution:

Georgia Southern University

Subject:

MKTG Marketing

Description:

An advanced course that integrates and extends concepts encountered in other selling and sales- elated courses. Particular emphasis is placed on negotiating skills and customer relationship management (CRM), as well as general sales-related topics including sales automation and time/territory management. Students will be required to spend time in the field with professional alespeople and to prepare and deliver several effective sales presentations.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.georgiasouthern.edu

Phone Number:

(912) 478-5391

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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