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Institution:
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University of South Alabama
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Subject:
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Marketing
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Description:
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Capstone course for the transportation concentration. Integrates the logistics activities of shippers with other functional areas, other channel members, and overall organizational strategy. Also examines the marketing, operations, and financial strategies of transportation carriers. Topics include issues in international logistics and transportation.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(251) 460-6101
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Regional Accreditation:
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Southern Association of Colleges and Schools
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Calendar System:
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Semester
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