MSLB 500 - Public Affairs Management

Institution:

Duquesne University

Subject:

MSLB - MS Ldrshp/Bus Ethics

Description:

This course focuses on understanding the organization's public affairs dimension and the role played by the public affairs managaer by enabling students to identify and evaluate key external and internal organizational forces (stakeholders) and environments impacting the organization. Students should become familiar with, and be able to apply, public affairs management tools and skills for dealing with those forces and environments. Public affairs manage- ment skills include stakeholder analysis, public issue and crisis management, social responsibility and corporate citizenship evaluation, regulatory and public policy strategies, environmental responsibility, and the impact of technology.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.duq.edu

Phone Number:

(412) 396-6000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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