SLM 345 - Stretegic Sales Effectiveness

Institution:

Saint Louis University-Main Campus

Subject:

Sales Leadership

Description:

This course explores the vital nature of effective sales force management and the issue of strategy as critical to achieving sales targets and aligning the sales force with the organization¿s strategic direction. Students will understand the need to develop strategy, communicate the plan and motivate the team to achieve organizational success. Students will also focus on relationship and consultative selling with key strategic multi-level accounts with emphasis on major account selling, coordination between salespeople and the firm¿s other functional areas.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.slu.edu

Phone Number:

(314) 977-2222

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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