MKT 625 - International Marketing

Institution:

Saint Louis University-Main Campus

Subject:

Marketing

Description:

Survey of theoretical frameworks and analytical models used to explain and develop international marketing strategies for small, medium and global companies operating in developed and emerging markets. Effects of globalization and trends toward anti-globalization. Pre-requisite: MKT 600.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.slu.edu

Phone Number:

(314) 977-2222

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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