CMMK 450 - Persuasion in Professional Communication

Institution:

Saint Louis University-Main Campus

Subject:

Communication (PS)

Description:

This course provides an overview of the study of persuasion. In addition to the traditional study of public persuasion, students will gain a solid grounding in the principles of social influence and compliance gaining as they apply to daily interpersonal interaction in professional settings. Students will become familiar with theory and research in the field and apply strategies and techniques of persuasion across professional communication contexts. Learning will be demonstrated through interactive discussions, research papers, group projects and professional presentations. There will be an emphasis on social/organizational strategies, tactics and influence regarding the application and practice of persuasion in professional settings.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.slu.edu

Phone Number:

(314) 977-2222

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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