THM 3425 - Event Management: History, Theory, and Best Practices

Institution:

Temple University

Subject:

Description:

This course provides an in-depth and comprehensive analysis of the global events industry. Topics will include the feasibility, viability, and sustainability of the event process; the strategic planning, business development, marketing, human resource management, finance and budgeting, event creation and event orchestration, communications, and career development aspects of event leaders. The course will also include Third Wave event leadership thinking and trace the development of the field from process, to outcomes, to sustainability.

Credits:

3.00

Credit Hours:

Prerequisites:

THM 3111

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

WWW.TEMPLE.EDU

Phone Number:

(215) 204-7000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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