BTMM 4614 - Creating a Media Business

Institution:

Temple University

Subject:

Description:

An exploration of the principles of starting one’s own media business. Includes a survey of both successful and unsuccessful media organizations as well as an overview of challenges facing the entrepreneur. Student projects include researching and writing a business plan for a media organization including market assessment, operations, and financial projections. Mode: Online.

Credits:

4.00

Credit Hours:

Prerequisites:

Junior or senior standing

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

WWW.TEMPLE.EDU

Phone Number:

(215) 204-7000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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