ADVERT 4103 - American Advertising Federation Contest

Institution:

Temple University

Subject:

Description:

Students develop a comprehensive marketing and advertising campaign for major advertiser and compete with universities across America for first place in this National College Competition. Teams work under supervision of advertising faculty in researching the account and in developing strategy, creative and media.

Note: This is an alternative Capstone course.

Credits:

3.00

Credit Hours:

Prerequisites:

Completion of 3000-level courses. Instructor’s signature is required

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

WWW.TEMPLE.EDU

Phone Number:

(215) 204-7000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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