COMM 4120 - Communication Campaigns and Applied Research

Institution:

University of Connecticut-Avery Point

Subject:

Description:

(215) (Formerly offered as COMS 218.) Second semester. Three credits. Prerequisite: COMM 3000Q or STAT 1000QC or 1100QC; open to juniors or higher. Recommended preparation: COMM 1300, 3100, and 3300. Snyder Application of media, persuasion, and social change theories to the design of communication campaigns, including focus groups, interviews and other background research. Students will work with community organizations.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.uconn.edu

Phone Number:

(860) 486-2000

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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