COMM 530 - Advertising and Society

Institution:

University of Pennsylvania

Subject:

Description:

Turow. Fulfills ASC Institutions Distribution. Advertising and Society will explore the development of the advertising industry in the U.S., the relationship between the advertising industry and the U.S. mass media, and historical as well as contemporary discussions of advertising's social and cultural roles.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.upenn.edu

Phone Number:

(215) 898-5000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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