BUS 337 - E-Commerce

Institution:

Walsh College of Accountancy and Business Administration

Subject:

Description:

2 credits BUS 333 or Permission Investigate the importance of the rapidly growing field of e-commerce within a firm's overall strategic marketing plan. Topics covered include: user characteristics, privacy and security issues, and ethical and legal considerations. This course WILL NOT be a course in Web site development.

Credits:

2.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.walshcollege.edu

Phone Number:

(248) 689-8282

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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