MK 498 - Marketing Management

Institution:

University of North Alabama

Subject:

Description:

An integrated course that provides advanced students an opportunity to apply marketing strategies to the solution of marketing problems. Uses simulations, cases, and outside projects. Open to senior business majors only. Prerequisites: MK 363, 479. (Fall, Spring)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.una.edu

Phone Number:

(256) 765-4100

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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