RETG 339 - Retail Merchandising

Institution:
Ferris State University
Subject:
Description:
College: College of Business Department: Marketing Credit Hours: 3 This course has a lecture with 3 hours. Organization and responsibilities of merchandising division in a variety of retail formats. Procedures in planning, sourcing, and controlling inventory for profitable management of retail operations. Merchandise selection including information sources, and price lining. Purchase terms, pricing (mark-up and markdown), turnover, open-to-buy. Presentation of merchandise as related to brand image, sales and aesthetics with an emphasis on profitability from a managerial perspective. Both planning and presentation to include strategic retail software applications. Pre-Requisites: RETG 337. Typically Offered Fall, Spring, Summer
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(231) 591-2000
Regional Accreditation:
North Central Association of Colleges and Schools
Calendar System:
Semester

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