MMBA 710 - Strategic Planning Systems

Institution:

Ferris State University

Subject:

Description:

College: College of Business Department: Management Credit Hours: 3 This course has a lecture with 3 hours. Course will present strategic planning processes within the context of a performancemetric- based management philosophy. Coverage includes implementation and execution of business strategy at the corporate, SBU, and functional levels. Patterned strategies will be examined along with their associated environmental and resource underpinnings. Appreciation for the concept of 'sustainable competitive advantage' will be cultivated. The concept of fact-based strategic decision making will be introduced. Finally, neostrategies tracing to globalization and entrepreneurship will be examined. Pre-Requisites: MMBA 601 & MMBA 612. Typically Offered Fall, Spring, Summer

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ferris.edu/

Phone Number:

(231) 591-2000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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