IBM 435 - Advanced Professional Selling

Institution:

California State Polytechnic University-Pomona

Subject:

Description:

Analysis of the sales representative as a professional marketing tactician in a marketoriented firm. Emphasis on applied and theoretical approaches utilized to effectively manage a sales territory. Analysis of sales representatives in different industries. 4 lectures/problemsolving. Prerequisite: IBM 306.

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.csupomona.edu

Phone Number:

(909) 869-7659

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Quarter

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