MKTG 4650 - International Marketing

Institution:

Auburn University at Montgomery

Subject:

Description:

Pr., MKTG 3310, ECON 3050. Covers the role of marketing in the global arena and the impact of culture, law, policies, ethics and other environmental variables on strategies for marketing goods and services in a global market.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.aum.edu

Phone Number:

(334) 244-3000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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