Bus 325 - Principles of Marketing

Institution:

Alice Lloyd College

Subject:

Description:

3 credit hours Marketing functions, trade channels, price policies, expenses and profits of middlemen, and public policy with respect to marketing practices. Prereq: Pre-Bus curriculum or permission of instructor. (Fall)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.alc.edu

Phone Number:

(606) 368-2101

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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