CMGMT 3462 - Fundraising and Philanthropy

Institution:

Lesley University

Subject:

Description:

3 credits This course provides an opportunity for students to gain an understanding of the basic theories, skills, and practices involved in generating funds for nonprofit organizations, and an opportunity to test what they have learned in A real-life setting. Although the principle focus of the course is on non-profit organizations, students will find that nearly all of the learned fundraising skills are also applicable to public organizations, and that public organizations engage in A significant amount of fundraising. The course will emphasize the importance of both theory and applied techniques of fundraising. The course includes an overview of fundraising traditions in the United States, A description of principal donor types, theories of donor behavior, and the organizational, legal, and ethical contexts for fundraising. Students then examine the basic techniques of fundraising including planning, annual giving, grant writing, special events, major gifts, planned giving, and capital campaigns. The course includes numerous opportunities to hear from experts. A major project, attached to A community organization, is required.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.lesley.edu

Phone Number:

(617) 868-9600

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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