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Institution:
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Lesley University
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Subject:
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Description:
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3 credits Illustration reaches publication in one of two ways: it can be commissioned by an art director or client, or it can be authored and produced by the artist. Success in today's illustration marketplace depends on versatility, and the creative application of artistic talent to art-directed assignments, and selfauthored projects. This course provides an introduction to both. In the first part of the course, students learn about the relationship between the art director and the artist. Art directed assignments are suited to their individual styles. They follow layouts, make revisions, and see their work incorporated into final designs. The second part of the course involves developing personal projects with the ultimate goal of self-publishing, or making direct sales. Aspects of producing printable, saleable work, as well as marketing, pricing, internet sales and "going to press"are covered. Prerequisite: IILLU 2430.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(617) 868-9600
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Regional Accreditation:
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New England Association of Schools and Colleges
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Calendar System:
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Semester
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