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Institution:
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Boston University
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Subject:
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Description:
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COM CM 317. Explores the impact of current advertising and marketing issues from business, economic, political, social, legal, and ethical perspectives. Modified case method, with lectures from experts on selected issues. 4 cr, 2nd sem.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(617) 353-2000
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Regional Accreditation:
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New England Association of Schools and Colleges
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Calendar System:
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Semester
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