COM CM 420 - AdLabPrereq

Institution:
Boston University
Subject:
Description:
COM CM 317. Experience in a student-run, full-service advertising agency. Students organize, manage, and perform all functions: solicit business, perform market and consumer research, contact clients, write plans, create advertising campaigns, evaluate media, and prepare campaign evaluations. Work is for community-service agencies. 2 cr, either sem.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(617) 353-2000
Regional Accreditation:
New England Association of Schools and Colleges
Calendar System:
Semester

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