0105-550 - Marketing Management

Institution:
Rochester Institute of Technology
Subject:
Description:
A capstone course that gives the student an in-depth knowledge of middleand upper-management-level marketing problems and processes. Topics include tools used by marketing managers in the development, implementation and control of marketing plans. (0105-363, prior or concurrent registration in 0105-551, at least one coop, senior status) Credit 4
Credits:
4.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(585) 475-2411
Regional Accreditation:
Middle States Association of Colleges and Schools
Calendar System:
Quarter

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