130:160 - Interactive Marketing

Institution:

University of Northern Iowa

Subject:

Description:

Study of electronic marketing communications; utilizing search engines and utilizing and creating databases; customer relationship management. Prerequisite(s): 130:101; 920:024 or 920:053; junior standing; Marketing major. (Offered Fall)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.uni.edu

Phone Number:

(319) 273-2311

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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