48E:136 - Electronic Media Sales and Promotion

Institution:

University of Northern Iowa

Subject:

Description:

Sales techniques in television and radio; analysis of sales organizations and operations; principles and problems of broadcast promotions; and principles and practices of television and radio development, including promotion and fund raising. Prerequisite(s): 48E:071; junior standing. (Variable)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.uni.edu

Phone Number:

(319) 273-2311

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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