CMBA 808 - Strategic Marketing

Institution:

Michigan State University

Subject:

Description:

Semester: Fall of every year Credits:Total Credits: 2 Lecture/Recitation/Discussion Hours: 2 2(2-0) Restrictions: Open to students in the Master of Business Administration in Corporate MBA Program. Description: Models and methods of marketing and business planning. Relationship of strategic intent, business missions, and planning hierarchies. Linking marketing, financial, and human resource strategic plans. Effective Dates: SUMMER 2006 - Open

Credits:

0.00 - 2.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.msu.edu

Phone Number:

(517) 355-1855

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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