MKTG 2350 - Basic Marketing

Institution:

University of Central Arkansas

Subject:

Description:

An elective course not open to business majors. A required course for marketing minors and an elective course for management minors. Students earning a BBA degree will not be given credit for this class. Course is designed to provide the non-business major with an understanding of basic marketing concepts, terminology, technology, processes, and practical applications. The method of instruction includes lectures, discussion, videos, and practical applications of material. Fall, spring.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.uca.edu

Phone Number:

(501) 450-5000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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