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Institution:
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George Mason University
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Subject:
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Description:
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Credits: 3 Teams undertake strategic evaluation and plan for bioscience-driven business initiatives. Teams present their results, including analysis of competitive forces and the value chain; recommendations including changes in goals and organizational design; plan of action integrating marketing, human resource development, organizational theory, finance, and bioscience product research and development; and implementation plan using theories of communication and change management, to include business case and business plan. Prerequisites Admission to MSBM program, or permission of instructor. Hours of Lecture or Seminar per week 3 Hours of Lab or Studio per week 0
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(703) 993-1000
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Regional Accreditation:
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Southern Association of Colleges and Schools
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Calendar System:
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Semester
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