BADM 325 - International Marketing

Institution:

SUNY College of Agriculture and Technology at Cobleskill

Subject:

Description:

This course explores the problems of marketing U.S. produced products in foreign markets. Emphasis is on the devleopment of relevant skills in planning, implementing and controlling adaptive marketing strategies with the goal of entering or expanding foreign markets. Lecture, readings and case studies. Prerequisite: BADM134

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cobleskill.edu/

Phone Number:

(518) 255-5525

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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