MKTG 6600 - Marketing for Nonprofits

Institution:

Hawaii Pacific University

Subject:

Description:

A course that focuses on marketing strategies for public and not-for-profit organizations. Issues include: design and implementation of marketing strategies tailored to specific organizations and programs; the enhancement of client and public interaction; the management of internal retail operations; obtaining marketing services; and management of the marketing activity. Pre: Graduate Standing.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.hpu.edu

Phone Number:

(808) 544-0200

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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